Opinionmeter Announces Mobile Market Research Survey App for the Healthcare Industry to Measure Patient Satisfaction.
SAN LEANDRO – (December 19, 2012) – Opinionmeter International, developer of the award winning TouchPoint market research survey system has announced the TouchPoint survey app for Healthcare is now compatible with Apple’s iOS and Android mobile phone platforms.
Hospitals and healthcare facilities are increasingly aware of the importance of measuring patient satisfaction and maintaining a strong commitment to minimize service recovery. TouchPoint for Healthcare is the leading patient satisfaction feedback tool allowing healthcare facilities to measure and gain valuable market research insight.
“Our native survey apps are written using a cross-platform code-base which enables us to recompile the survey app for any device’s operating system. Instead of reinventing the wheel each time we want to support a new device platform, we can simply recompile using the same code-base” said Morgan Strickland, CEO of Opinionmeter.
TouchPoint for Healthcare mobile survey app has gained traction within the healthcare industry because there are multiple applications to measure and collect patient satisfaction. Some of the applications where Opinionmeter’s mobile research solutions are being used within healthcare are as follows:
Outpatient Feedback – Mobile survey devices can be very efficient capturing spontaneous and accurate at the “point-of-care” patient satisfaction feedback collected within the exam room or while checking out with staff at the front desk. The survey apps can be run from a mobile device or stationary device mounted on a counter-top, wall or as a survey kiosk.
Inpatient Feedback – TouchPoint for Healthcare creates the perfect environment for gathering inpatient feedback using tablet mobile devices (iPad or similar) or using a mobile survey app rendered on the patient’s own personal mobile device (iPhone or Android).
Rounding – TouchPoint for Healthcare allows doctors and nurses to use tablets and smart phones to conduct their patient rounds.Digital technology increases efficiency and also enables real-time access to captured data and patient satisfaction feedback. The real-time nature of the TouchPoint mobile survey app allows for instant patient satisfaction alerts and service recovery.
Strickland further stated “With the current availability of sophisticated, cost-effective survey technologies, healthcare providers are now able to implement more accurate and cost effective patient satisfaction feedback programs.”
For more information about TouchPoint for Healthcare
Opinionmeter International is a leading provider of technology-based customer satisfaction market research tools, with an emphasis on mobile research software. Offering a range of interactive survey devices, Opinionmeter enables its clients to capture real-time, ‘voice of the customer’ feedback at the Point-of-Experience (the moment the customer experiences the product or service). Being a mixed-mode, cross-platform provider, Opinionmeter can deploy its survey solutions onto a wide range of devices (including devices running Android, Apple iOS and Windows operating systems). In addition to being experts in mobile survey apps, Opinionmeter’s survey solutions also support mobile web, online and paper surveys.