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International Success Story with Avenance
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International Success Story with Avenance |
Sector: Food Service
Overview: Avenance is an on-site catering company that provides a range of
refreshment solutions to over 600 locations across the UK. The company works hard at delivering qualitative and commercial value for clients as well as creating a pleasurable dining experience for customers.
Problem: Avenance were using comment cards to generate feedback from restaurant customers and report satisfaction levels to their clients. There was not an adequate volume of feedback to provide meaningful data, despite restaurant staff working hard to encourage responses.
Solution: - OPINIONMETER
Special Benefits: Special Benefits: Hassle free – meaning simplicity and ease of use. Automatically generates 15-30% responses on site. Enables quick and effective reporting to their clients.
And at the management level
Opinionmeter’s customer satisfaction surveys for the hospitality industry provide fast and effective benchmarking. Our customer satisfaction surveys, specially designed for the hospitality industry, also provide an overview of the operation and the popularity of specific offerings with statistical backups at a level of detail not previously available.
Feedback: “Not only has Opinionmeter helped us to understand the different
wants, needs and desires of our existing user segments, it has also identified user segments that we never knew existed. Consequently we are able to target and position our food offers with more confidence and give more of our customers what they want, when they want it. Opinionmeter is therefore a key tool to drive sales and engage out customers towards retention.”
